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making sales on the first page of google

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making sales on the first page of google

Postby Brismom » Tue May 12, 2009 1:52 pm

I have recently hit the first page of google for my main keyphrase for my store. I have yet to make any sales.


Does anyone know how long it takes to start seeing sales once you are on the first page of google?
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Postby lisamariemary » Tue May 12, 2009 3:27 pm

There's no real answer to that question, because, getting to the front page of Google does not guarantee any of us success - or rather, sales.

Just keep working at it, and coming here and reading and learning and asking questions. Your site is looking great and I think it's a pretty cool niche. :)

edited: I meant to say asking questions. oops.
Last edited by lisamariemary on Tue May 12, 2009 7:24 pm, edited 1 time in total.
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Postby Brismom » Tue May 12, 2009 6:58 pm

I guess persistence is the key. Thanks!
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Postby angienewton » Tue May 12, 2009 7:14 pm

Oh yea, getting up at 1st doesn't guarantee anything which is too bad huh? Hope people start finding you soon! Sending good Google vibes your way.
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Postby tknoppe » Wed May 13, 2009 7:33 am

Why don't you post a link to your site so we can have a look and perhaps see why you might not be getting any sales. :)
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Postby terrapin719 » Wed May 13, 2009 12:54 pm

Sorry you're not getting the results you want right now. Hopefully things start perking up for you soon.
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Postby lisamariemary » Wed May 13, 2009 5:02 pm

Here's her site, Traci: http://www.kidschairworld.com/ :)
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Postby tknoppe » Wed May 13, 2009 5:29 pm

Thanks. Site looks lovely - love the logo!

I see you have an authority listing for 'kids chairs' - which is excellent. Checked the keyword and it gets a lot of traffic, so you should be getting some sales. What are your traffic stats saying: what phrases are bringing in your traffic, what browser, sites, how many unique visitors are you getting, etc..?

If you have cpanel for your web host, you can get all this stats info thru there - I use Awstats in cpanel for my stats.

The site itself looks fine. If you can provide your unique visitor stats that will help. The theory is that you average 1 sale for every 200 unique visitors to a site.
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Postby angienewton » Wed May 13, 2009 7:08 pm

Awesome info, Traci! I had no clue about the sales vs unique visitors. Reading stats is something I really need to learn how to do.
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Congrats

Postby createyourdream » Thu May 14, 2009 12:00 am

Congratulations on your search engine optimized site! Very nice. I think now that you have accomplished this top ranking, after seeing your stats and analyzing what visitors are clicking on, this may be the time to test and tweak a few things to turn the visitors you are getting into buyers.

There may be some threads here in the forum with guidance about testing and tweaking various aspects of conversion. It also may just be a matter of time and numbers, with more people coming to your site, the more likelihood of sales.


Best,
Mary
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Postby onlineleben » Thu May 14, 2009 5:24 am

the first page doesn't mean anything, when the keyphrase is not one that people who want to buy use.
If no one with the intent of buying uses this keyword, then the chance that you get a sale from this is low.
Check out what you can do on the page this search result is pointing to in regard of conversion optimization.

Good luck anyway.
Last edited by onlineleben on Thu May 14, 2009 9:47 am, edited 1 time in total.
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Postby tknoppe » Thu May 14, 2009 6:16 am

That's just it - kids chairs is a highly searched phrase, and as a parent, if I were looking to buy kids chairs, that is a phrase I would use to search. So I don't think that's necessarily the problem.

Perhaps narrowing down that search phrase to be more specific to a type or color of chair; but then again, when I did research on the 'kids chairs' KW phrase myself for you, this is a highly searched phrase, and one I do believe is a buyers market. So either you aren't selling exactly what they're looking for - or they are then narrowing down their general 'kids chairs' search to be more specific from there to include color, fabric or some other design parameter and maybe that's where you're losing them.
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Postby Brismom » Thu May 14, 2009 6:41 am

Thanks so much for all of your replies. It is very helpful to have the feedback.

In replies to the number of searches and such, I am getting so far this month 272 unique visitors. I feel like maybe at this point I am not getting enough traffic to make sales.

The key phrases are kids chair, kids chairs, kid s chair,

the browsers are mostly firefox, and internet explorer.
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Postby terrapin719 » Thu May 14, 2009 7:01 am

I think maybe just because it's not a heavily trafficked keyword...

according to Wordtracker free tool http://freekeywords.wordtracker.com/

kids chairs - 21 searches
kids chair - 11 searches

Are you focusing on any other long tail keywords? Maybe a nice mix of those in there and you'll see a little increase in results.

I think your niche is VERY specific, so traffic isn't going to be heavy really. But, if I were looking for kids chairs and I landed on your site, I'd be sure to buy something!
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Postby onlineleben » Thu May 14, 2009 9:46 am

Just taken this from google keyword tool (April 09 data)
kids chairs 165,000
kid chairs 9,900
kids table and chairs 27,100
kids tables and chairs 3,600
kid chair 33,100
chair kids 110,000

Ii don't list all the nice 'longtails' and specifics here.
Have look at the google keyword tool - you will find a lot of possibilities
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