Facebook is a social utility that connects people with friends and others who work, study and live around them.
I've never thought of promoting my business on Facebook before at all because I don't see it as a place many business owners go looking for help with their business... I've just been using it to keep in touch with friends and connect with people I haven't seen in years.
You wont know the prices to advertise unless you have an advertisers account, but from what I can tell , the starting price is not cheap at all! You need to be the Tiger Woods of marketing to afford such rates, but how about the free way of marketing just like other social networking sites?
Myspace is having it's share of marketers but I've yet to see one on Facebook.
Advertisers do not LOVE college kids. They're part of the mix but in general their income is low, they don't buy in the numbers that those in 24-49 do, because they don't have money and their soulless American lives don't yet revolve around buying stuff other then beer and pizza. (partially kidding)
Would you explore into this untapped market , or is there anyone that has tried marketing with this networking utility before ?