by Lynn Terry » Sat Sep 24, 2005 12:49 pm
Honestly, I exchange links with other pages based on content and relevance. If it is a new page on an established site, it wont have any PR... but only for a little while. So it's definitely worth exchanging links with. If it's a crappy site, full of ads and links only... and has no PR - it may not ever have decent PR. And why would you link to a page like that anyway, right?
So it basically goes back to content and relevancy, regardless.