Struggling sport forums

[altyfc]

Hi everyone,

As some of you may know, we have three forums (see sig). The travel one, which has been running the longest, does quite well and will reach the 10,000 post mark next month.

The business forum, launched more recently, is slowly picking up and I'm confident will do quite well given a little more time.

The , however, seems to really struggle and I just can't seem to figure out why. With the Super Bowl happening tonight, I had hoped we'd be quite established by now that we'd have plenty of discussion going on, but it just doesn't seem to be happening.

It's not like we don't do well on the SEs...

#1 http://www.google.com/search?q=sport+forum
#1 http://www.google.com/search?q=sport+forums
#1 http://www.google.com/search?q=american+football+forum
#4 http://www.google.com/search?q=super+bowl+forum
#5 http://www.google.com/search?q=superbowl+forum

We also do well for other sports searches - eg:

#1 http://www.google.com/search?q=rugby+forum
#2 http://www.google.com/search?q=athletics+forum
#3 http://www.google.com/search?q=cricket+forum
#6 http://www.google.com/search?q=basketball+forum
#7 http://www.google.com/search?q=boxing+forum

So... where are we going wrong? Any help appreciated...

Thanks

Aaron

[alice]

[MommyEnterprises]

[rmjvol]

[TotalLifeSuccess.com]

[Lynn Terry]

Actually, according to , 'forum' gets approximately 1447 searches a day, and 'forums' 1500 a day - 'discussion forums' only gets 145 searches/day. I was just looking at those keywords the other day...

Here are the daily # of searches for the phrases you mentioned specifically:

6 - sport forums (with an 's' on the end)
0 - american football forum
0 - super bowl forum
0 - superbowl forum
2 - rugby forum
0 - athletics forum
2 - cricket forum
2 - basketball forum
17 - boxing forum

Just looking at those numbers, I would recommend optimizing for keyword phrases that receive more daily searches...

[altyfc]