Please review my copy and give feedback

[Lois]

Hi everyone,

I'm trying to figure out if my copywriting stinks or if the product I'm offering has no value to my readers. So any feedback you can give me would be helpful.

Here's where I promoted the ebook in my ezine this week (first article...it's short):

http://www.marketingideashop.com/plan.htm

Here's the sales page:

http://www.marketingideashop.com/Market ... ntials.htm

I've had 47 people so far access this page since I sent out my ezine, but not a single one has purchased it. Any ideas?

[shelwriter]

Lois -

Hi! I looked at the promotion for your e-book and your sales page.

Everything looks fine although I could not find a price anywhere. That could be hindering your sales tremendously.

Also, how responsive is your mailing list?

Are you promoting your new book elsewhere?

Did you build up a lot of anticipation for the new book?

Did you write the book because you felt there was a need for it? For example, did you notice a lot of your readers or subscribers asking these types of questions?

Have you thought about creating an e-course that explains the ebook. Small snippets of information to give the potential client an idea of what's in the book?

The book sounds great though.

HTH!



Shel

[Lois]

[Lynn Terry]

[shelwriter]

[netadventures]

Hi, Lois,

I liked the way your list of features reads, but in reading your opening copy, my first thought was that you're targeting a group of people who already know how essential a marketing plan is, and how a powerful marketing plan will drive a company's success - they just don't know how to go about creating such a plan.

However, looking around your site, I'm not so sure this is the case. If you are targeting people who really don't know much about marketing, and haven't even really been thnking about needing to write a marketing plan, I think you might want to rewrite your copy so that you tell them at the very start why they need to develop a powerful marketing plan that works. Then you can go on to tell them all the powerful planning techniques they will learn in your book.

I love the name of your site, by the way, and your "brainy ideas, better results" tag line!

- BJ

[flyer727]

Have you tried testing different headlines?

47 visitors isn't really enough to conclude anything, though.

[Lois]

[Lynn Terry]

[Lois]

Good idea. I'll think about it.