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Robert Kiyosaki -- Copywriter?

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Robert Kiyosaki -- Copywriter?

Postby Bensettle » Mon Nov 24, 2008 8:48 pm

One of the best "copywriters" I've ever read is Robert Kiyosaki.

Even though he doesn't write sales letters (as far as I know, at least).

And even though he'd probably never say he is one.

But he's just a master at communicating and telling stories.

His book "Rich Dad, Poor Dad" is a prime example.

Anyone who wants to learn how to tell stories just read that book.

It's FULL of great stories.

And I often use it as a guide when I'm stuck for a story to tell when writing my ads.

If anyone else knows of any cool books like this with great stories, please list 'em in this thread.

One thing you can never have enough of is good stories to study...

Ben
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Postby AnitaAshland » Mon Nov 24, 2008 10:09 pm

Two books that immediately come to mind, and that are both in the same genre as Rich Dad, Poor Dad, are Conversations With Millionaires by Mike Litman, It contains the stories of 9 self-made millionaires.

Another good one is The Millionaire Next Door by Thomas Stanley. Lots of stories and vignettes into the lives of everyday millionaires.

Copywriter James Sheridan's novel The Pandora Box is a great story and he says he used copywriting techniques while writing it.
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Postby Bensettle » Sat Nov 29, 2008 5:06 pm

I loved reading "Conversations with Millionaires" and totally forgot about that one.

Dan Kennedy books tend to have good stories in them, too -- especially his "NO BS" series.

My favorite is (and can't remember which book this was in, exactly) when he had a bunch of money and time invested in a seminar happening on a particular day, and something went screwy with the AV equipment.

So he calls the technicians in (it's about 5:00 in the evening) and they say they'll have to come back tomorrow afternoon.

So what does good ol' DK do?

He locks 'em in the room until they finished, since he HAD to have it all up and running the next morning. 8)

Classic Dan Kennedy "do whatever it takes" story.

Ben
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Postby prime » Wed Dec 03, 2008 3:45 pm

Rich Dad Poor Dad is one of my favorite books.

I have learned the right way to handle money and how we can gain money. I recommend it!!
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Postby Bensettle » Sat Dec 20, 2008 10:42 am

Me too, Prime, in fact, an accountant friend of mine once told me that even after going to college and school for accounting, it wasn't until he read "Rich Dad, Poor Dad" that he finally "got" it when it came to accounting.

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Postby skyjoe76 » Wed Apr 08, 2009 10:37 am

Rich Dad Poor Dad is the book that got me out of employment.

Started my journey of personal development after that book in 2002. Have the dream of starting my own business, and I started a business in 2003.

Credit to RK. In fact one of my mentor knows him personally. RK was my mentor's mentor. Unfortunately I don't have a chance to meet him yet.
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Postby Paul Wilson » Sat Apr 25, 2009 1:18 pm

Ben, what was your favorite story out of Rich Dad, Poor Dad. I know two of them. I know it was one when Robert got pissed off at Rich Dad for working for 10 cents an hour and the one when him and Mike mad counterfeit money out of toothpaste.
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Postby Bensettle » Sat Apr 25, 2009 1:33 pm

My favorite is where they created a little comic book library and charged admission, and paid one of their sisters to run it so they were totally hands off and making money.

That was cool 8)

And was a real eye-opener for me at the time.

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Postby Paul Wilson » Sat May 16, 2009 9:26 am

Bensettle wrote:My favorite is where they created a little comic book library and charged admission, and paid one of their sisters to run it so they were totally hands off and making money.

That was cool 8)

And was a real eye-opener for me at the time.

Ben


So you think that Robert did some Hypnotic Storytelling but drove a key
point home?
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