SSWT Internet Marketing Forum

by **Daniel Cassidy** » Sat Nov 18, 2006 9:27 pm

Microsoft has a new PPC called adCenter, they claim to have a higher conversion rate than Google and Yahoo.

Has anyone used it? What are your thoughts on it. Do you think it is better than Adwords?

by **motheninja** » Mon Nov 20, 2006 3:22 am

by **rodgerc** » Mon Nov 20, 2006 12:45 pm

by **motheninja** » Tue Dec 19, 2006 6:42 pm

the cost per click is definitely good but the traffic volume is not there.
I usually test my campaigns on google; if they work out I migrate them over to MSN as well. but I don't test anything on MSN first...

by **AaronC** » Wed Dec 20, 2006 6:03 am

There's a $200 off rebate for new MSN subscribers...

Linky:
http://www.startadcenter.com/200unoffdm/

Good way to test and see for yourself. Less volume but the CPCs seem to be lower too, so perhaps it's worth the effort.

by **Lynn Terry** » Thu Dec 21, 2006 12:11 pm

Thanks for the link, Aaron.

The true test would be in conversion rates. When it comes to organic search results, I find that traffic from MSN converts at a much better rate than traffic from Google. I am curious if paid traffic from MSN would also result in a higher conversion rate...

by **Jeff Casmer** » Sun Feb 18, 2007 12:13 am

Hi,

I am using the campaign and the prices per click are good but the traffic isnt very high...its certainly an avenue to continue on but you must have various traffic sources.....

Jeff Casmer

by **braver55b** » Fri Jul 27, 2007 2:08 pm

If you have a credit with MSN good, otherwise I stick with Google adwords as MSN doesn't produce the traffic even if you're on the first page (at least that's been my experience)

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