Gaining new subscribers is the #1 goal for Newsletter and Ezine publishers! Below you'll find a dozen surefire tips to draw in new subscribers!
1) Add a sign-up box to the top portion of every page on your website.
2) Use a pop-up box on entry or exit of your website
You can create your own pop-up box which includes an incentive for visitors to subscribe, or you may considering using the pop-up box by Subscription Rocket
http://www.subscriptionrocket.com/cgi-bin/r.cgi?r=1289, which earns you credit for exposure on other targeted websites.
3) Submit your Newsletter to Online Newsletter Directories
4) "Joint Venture" with a small Network of Targeted Websites
Set up reciprocal links with websites that target the same market. You will also want to set up reciprocal links within your publications - have publishers mention and recommend your publication to their subscribers! In exchange, you will do the same for them.
5) Offer an Incentive: a report, ebook, email course, etc
6) Website Content: Offer related information and resources that compel a visitor to sign up to receive more tips from you!
7) Send an email or a postcard to your current contact database to let them know you are now offering a weekly/monthly Newsletter/Ezine via Email.
8 ) Include a link to your newsletter in your Email Signature and in your Signature on Message Boards and Forums.
9) Host a free Teleseminar or Workshop for your targeted market. This provides a real demonstration of your knowledge and content!
10) Download "The Ezine Builder Master Class" at no cost at:
http://www.webservicenetwork.com/ebooks ... romote.exe
"How To Instantly Increase Your Subscribers by 700%!"
One Last Tip: There are generally two things that happen when someone signs up for your newsletter:
1) They are referred to a "thank you" page
2) They receive a confirmation email
These are two opportunities for you to lead your visitors/subscribers on to other areas of your site, or other areas of interest.
Aside from the obvious (posting links to the next place on your site you want them to go) - what about swapping this space with someone else as a "Joint Venture". For example, find a site that has the same targeted market, but a non-competitive product/service, and say "You may also want to visit our friends at SuchandSuch.com!" - and have them do the same thing.