by Lynn Terry » Mon Apr 26, 2004 12:46 pm
Perry Marshall Wrote:
If you're like me, you're always hunting for some new technique or piece of knowledge that's going to give you an edge. You read lots of books, listen to tapes and CD's, and subscribe to a lot of newsletters.
Right?
Listening to a tape while you drive around is great.
And reading a book or ebook on the latest thing is great.
But nothing comes close to a great seminar. It's the most powerful kind of learning experience. I can trace my own forward leaps as a marketer to live seminar events I've attended-- More than any other single thing.
You see, it's one thing to get information. But being IMMERSED in a total learning experience is an entirely different thing.
So... if you drive a few hours or even fly across the country to go to a great seminar, what do you get?
1. The information you come home with isn't just floating aimlessly in your head -- it has a context of time and place. You break your
normal routine and your mind is in a receptive mode. You remember
that information much, much better.
2. It's a 24 hour immersion experience. That's the thing
that makes the knowledge Stick. Everyone there has the same purpose and your mind is focused in a way that's impossible at home.
3. Being an independent entrepreneur, sales person or online marketer can be a very lonely existence, right? It's just you,
answering emails or doing whatever. You feel isolated, and when
you hit an obstacle, sometimes there's no one to turn to.
But at a seminar, you make new friends. You talk. You brainstorm.
Then when you get home, you stay in touch. There's nothing like
having a buddy system. And having that buddy to rely on is a lot
less expensive than always paying a 'guru' every time you get stuck!
4. Your mind shifts into a different, more creative gear. Ideas and inspiration flow like water. Puzzle pieces suddenly
fall into place. Solutions to difficult problems materialize.
You cannot possibly put a value on that!
5. That creative frame of mind keeps going for a few days.
When you come home, you hit the ground running. You make
changes that improve your bottom line. That weekend
away ends up making your work much easier and less stressful.
If I didn't go to great seminars on a regular basis, I wouldn't have a business today! It's just that simple.
On June 1-3 in Chicago, Fred Gleeck will be holding his seminar for marketers and publishers, and I would
like you to come. Fred puts on *great* events and this
will absolutely help you improve your game:
Now this is a "Publishing Seminar," and if you're a publisher, author or 'content creator' of any kind, then you should be there. But regardless of what you do, you should be there,
because the #1 method I teach for generating sales
leads, collecting opt-ins and selling with less resistance is publishing information about whatever you do.
So if you sell ANY kind of sophisticated product or service, and you want to sell more of it, get more free publicity, be recognized as an expert, and have people chasing you instead of you chasing them, YOU should be at this seminar.
By the way... I'm going to be there myself, speaking on Google AdWords, covering the latest developments. I would like to meet you there and shake your hand and talk to you.
The last seminar I spoke at cost $2000 per person, pretty elite stuff. But at less than $200, this one's a steal.
There's no excuse not to be there!
I hope to meet you on June first in Chicago!
See you there.
Sincerely,
Perry Marshall
