Posted:
Mon Jan 19, 2004 8:23 pm
by alice
Absolutely Lynn. I receive a lot of great feedback from people who have used it. Thank you very much for offering.
BTW - The article response has been great...brought lots of extra traffic and new message board members yesterday. Today is also busy. I find this kind of exposure usually doesn't bring me sales until later down the road (but I think that makes sense for the type of site I have). I think people like to absorb all the info on the site and then they sit down to make a plan of how they'd like to approach an online business.
Alice
Press releases
Posted:
Fri Apr 16, 2004 7:16 pm
by Eileen
Sending press releases regularly to local media is important if you want to establish someone as an expert in their field. When I work with clients, I always recommend sending six releases a year, and peg them to seasonal or timely events if at all possible. Within three or four press releases, they're put on the editors' and reporters' rolodexes and when they need someone in that specialty, that's who they call.
Eileen