by webturtle » Tue Sep 27, 2005 8:04 am
Jilly, I just realized you also asked the cost of a web site. Honestly, this is kind of like asking how much a car costs - it depends on the car, its features, and who is selling it. Actually, in web site design, who is selling is is a bigger factor than with cars, because there are a great many people doing web design with varying years of experience - just like customers have varying levels of expectation, budget and needs. Very often, the expectations, budget and needs are NOT in line with each other - so its almost an impossible question to answer. So, first you would have to define what you consider a basic web site, and what your needs and expectations are. Then, getting those three things in alignment, you can start researching and asking designers for quotes!
First, ask yourself these questions:
* How many pages of content - and how much content?
* What areas of content will you have, and what features do you need on the site (auto responders, shopping carts, etc)?
* Do you know the answers to these questions or do you need the guidance of a consultant?
* What kind of design are you envisioning?
* Will you do your own content writing?
* Are you going to maintain the site yourself after its launched, adding content?
* Do you have a domain to match your business name - and do you have a business name yet?
* Do you have a logo that you will brand your site with?
Thats just to get you thinking about it! Then, you have to ask yourself what your budget is - how much money do you have on hand to invest in your start up web presence, what can you afford? Do you have access to credit -- sometimes you can start a business web site and pay for it with credit cards, and launch right with a great presence instead of just using cash on hand. Over time, the investment will pay for itself - and you can pay off that credit card. Or, are you on a shoestring budget? These are important questions to ask.
Then, you get down to the "who" you purchase web site services from. There are an incredible assortment of web designers out there, from people who just purchased a site builder and a box of clipart and hung a shingle, to veterans with design or programming degrees and years of experience. Obviously, prices vary, as does the level of service, professionalism, creativity, responsiveness and expertise you can buy. But that is not to say someone just starting out, offering "dirt cheap" design is going to be a bad fit - it just means you HAVE TO do your homework. View sites they've done before. Look for testimonials. Get references - but don't just call them - you might want to also contact site owners and ask to speak to the person who is responsible for the site being built, and ask how they felt it worked out with their web designer.
Then, ask for their policies, and how they operate. Who owns your site design? What happens if the web designer drops the ball - or you do - who pays who what? What are their guarantees?
If you decide to go forward, you MUST have a contract. That should tell you, at the very least:
* what you are paying and when it is due
* what you will receive for that payment (in detail!)
* when you can expect completion of the site
I know this isn't a clear answer but I hope it gives you some thought (hey, it might make a good blog post for Increase Your Reach too, come to think of it. LOL)
Let me know if you have any more questions!